The Anderson Publishing, Ltd.,
Publishing, Ltd., understands how important the privacy of personal information
is to you. Anderson Publishing is committed to honoring your privacy. The
accessible by physicians, nurses and healthcare professionals, and it describes
what information we may collect about you, what uses we may make of it, how you
can tell us what to do with your information, and what precautions we take
against unauthorized access or use of your information.
Web Sites Covered
to "Anderson Publishing" or "We" means Anderson Publishing,
Ltd., including any company that we control (for example a subsidiary that we
own). Anderson Publishing's Web sites include any site that Anderson Publishing
owns or controls, unless the Web site states expressly that it is subject to a
different policy. We may share information among the subsidiaries of Anderson
Publishing, Ltd. (our parent company) and Web sites that we own or control, but
sites. We are not responsible for how other Web sites treat your privacy, once
you leave Anderson Publishing's Web site.
you of the changes. Minor changes to the policy may occur that will not affect
our use of individually identifiable information. For these instances, we may
that significantly affects the way we handle personal information, we will not
apply the new policy to information we have previously gathered without
changes on our Web sites in a timely manner.
Information We Collect
may collect about you, and the ways in which we collect them.
Information We Collect from
to each of our Web sites can access the Web site's home page and browse some
areas of the site without disclosing any personally identifiable information.
We do track information provided to us by your browser, including the Web site
you came from (known as the "referring URL"), the type of browser you
use, the time and date of access, and other information that does not
personally identify you. On most of our Web sites, you must register with us to
use the entire site.
Information We Collect When You
register for services on our Web sites, you are asked to provide us with
identifying information, such as your name, gender, contact information, and
other personal information. On our registration screens, we clearly label which
information is required for registration, and which information is optional and
may be given at your discretion. You will also be given a choice about whether
or not you want to receive newsletters and other information that we distribute
from time to time. Our Web sites will explain how personally identifiable
information will be used and ask for your consent before collecting it.
Information from Outside
also collect information about persons who register on our Web sites from other
sources in order to verify their licensure status and identity. In some cases,
we may ask you for information after you register, such as your credit card
information, when necessary to process an order for purchase. Our Web sites may
contact financial or credit organizations to confirm customer credit cards.
Discussion Boards: When you post a message to a
discussion board on one of our Web sites, your alias will be available for all
registered users to see. An alias consists of your username, specialty and
geographic information and other information you agree to show in a profile to
others. You should not post any information you want or are required by law to
keep private to a discussion board or other public forum on our Web sites.
Tools: On some of our Web sites, we
offer clinical tools that require you to provide information for the tools to
operate (for example, a clinical calculator that provides information on
adjusting drug dosage). Our tools may store information that you provide on our
servers. We will always make it clear to you when information that you provide
to us through a tool will be saved.
Member Lookup: When you are registering on some
of our Web sites, you may have a choice about whether or not you want other
members to be able to look you up and send you messages. If you opt not to be
listed, no other members will be able to look you up.
Additional Forms and Emails: We may also ask you to provide
additional information after you register if you want to obtain additional
services or information or to resolve complaints or concerns.
addition, we gather information about you that is automatically collected by
our Web server, such as your IP address and domain name. We will use this
information to personalize its offerings and presentations to you, facilitate
your movements throughout our Web sites, provide personalized services, and to
communicate with you individually.
Continuing Medical Education
register for a Continuing Medical Education (CME) or a Continuing Education
(CE) activity through one of our Web sites, we collect certain personally
identifiable information from you such as your name, email address and mailing
address. If you are a nurse or a pharmacist and wish to receive CE credit, you
are also required to provide the state in which you are licensed and your
license number. In addition to personally identifiable information, we collect
aggregated non-personally identifiable information about the activities
undertaken by our users. We use the information that we collect through CME/CE
activities in several ways:
with several accredited company’s accredited by the Accreditation Council for
Continuing Medical Education (ACCME) to provide continuing medical education
for physicians. As a joint-sponsor, we are required periodically to submit
aggregated data about CME participants and the CME activities we certify. We
also provide personally identifiable information to other accredited CME/CE
providers who certify CME/CE activities posted on our Web sites, as required by
the ACCME and other accrediting bodies. These reports may include personally
identifiable information about you and credits issued to you, for the purpose
of maintaining records that you can request from the accredited provider for up
to six (6) years;
supporters of CME/CE activities on our Web site will receive only aggregated
data about CME/CE activities that are relevant to their interests and/or the
courses they support;
Editorial and Customer Support Staff will have internal access to files
containing personally identifiable information, including evaluation forms and
aggregated CME /CE participant information. These files can be accessed in
order to respond to your questions or comments. Our staff may also use
personally identifiable information, including registration information and
evaluation data, in assessing educational needs and planning marketing
We may use
are a technology we use to keep track of users as they move through our Web
sites. Your browser allows us to place some information on your computer's hard
personalize our Web sites and to track your usage across all of our Web sites.
browser can be set to allow you to control whether you will accept cookies, reject
cookies, or to notify you each time a cookie is sent to you. If your browser is
set to reject cookies, Web sites that are cookie-enabled will not recognize you
when you return to the Web site, and some Web site functionality may be lost.
The Help section of your browser will tell you how to prevent your browser from
cookies do not normally contain personally identifiable information, if you are
a registered user, we may elect to associate your registration information with
cookies that our Web site places on your computer's hard drive. Associating a
cookie with your registration data allows us to offer increased personalization
and functionality. For example, you can elect to have our Web sites
"remember" your user name and password and bypass the sign-in process
on each visit to the site. Without cookies, this functionality would not be
We have told them that we do not want them to use cookie information to track
our users' activities once they leave our Web sites. However, because of the
way advertisements are served on our Web sites, we do not have total control
our advertisers is placing an unwanted cookie on your hard drive, please
contact us to assist us in resolving the problem.
may use Web beacons to collect non-personally identifiable information about
your use of our Web sites and the Web sites of selected sponsors and
advertisers, as well as your use of special promotions or newsletters. Web
beacons are tiny graphic image files, embedded in a Web page in GIF, JPG, or
HTML format, that provide a presence on the Web page and send back to its home
server (which can belong to the host site, a network advertiser, or some other
third party) information from a user's browser, such as the IP address, the URL
of the page on which the beacon is located, the type of browser that is
accessing the site, and the ID number of any cookies on the user's computer
that were previously placed by that server. Web beacons can also be used to
place a cookie on the user's browser. The information collected by Web beacons
allows us to statistically monitor (i) how many people are using our Web sites
and selected sponsors' and advertisers' sites, (ii) how many people open our
emails, and (iii) for what purposes these actions are being taken. Our Web
beacons are not used to track your activity outside of our Web sites or those
of our sponsors. We do not link non-personally identifiable information from
Web beacons to personally identifiable information without your permission; we
do not use Web beacons to collect or store personal health information about
identifiable information about your usage of our sites, and this information
may used by us to tailor the advertising you may see on sites within the
networks of these third parties. This non-personally identifiable information
is anonymous and does not contain any personal information about you. These
third parties may collect this information, on our behalf, to help us target
our advertising on these third party sites. These third parties have agreed not
to use this non-personal cookie or Web beacon information except to help us
target our advertising on these sites and have agreed to not link any
non-personal cookie or Web beacon information collected by them on our sites to
personally identifiable information they or others collect from other sites. If
your browser is set to reject cookies, this non-personally identifiable
information will not be sent to these third parties.
committed to protecting the privacy of children. Our Web sites are designed and
intended for use by adults, and are not intended for, nor designed to be used
by children under the age of 18. We do not collect personally identifiable
information from any person we know is a child under the age of 18.
Uses We Make of Information
about you that we have collected.
aggregate data about visitors to our Web sites for product development and
improvement activities. We also use it for market analysis. We may provide
information from our Web sites in aggregate form, with identifying information
removed, to third parties. For example, we may tell a health care partner what
percentage of our registered users reside in a particular geographical area.
When aggregated health information is provided, we pool it from many individual
records and strip it of any data that could be used to identify an individual
before it is used. Any third party that receives aggregated health care data
must agree not to attempt to re-identify the people it belongs to. For example,
we may provide information to a potential advertiser of a product that would
appeal to a diabetes patient about what percentage of our users have diabetes.
Depending on our agreement with the third parties, we may or may not charge for
Marketing and Advertising
target our advertising or marketing depending on information we have about you.
For example, a user we know is a woman may receive advertising for products
targeted at women that a male user will not see, or a user that we know is a
healthcare professional who treats diabetes may receive advertising for new
diabetes therapies (although in neither case will the advertiser have access to
any individually identifiable information about you).
also personalize our Web site based on your interests. For example, you may see
different articles in different places on our Web site based on information you
have shared with us, or information we have gained by observing your previous
behavior, or information we may have gained from your interactions with a third
party that shares information with us. We use information for our own internal
marketing, research, and related purposes.
addition to aggregate information (discussed previously), we may share some
kinds of personally identifiable information with third parties as described
Other Companies: We have strategic
relationships with other companies who offer products and services on our Web
sites. When you are interacting with those companies, different rules and
privacy policies may apply. For example, if you order a book from a bookstore
that advertises on one of our Web sites, you will be asked to provide
identifying information and credit card information to the company that runs
the bookstore. We do not control the collection or use of information you
provide under those circumstances, but we do require that those companies
clearly state their policies so you can decide whether to give them any
Companies and People Who Work
for Us: From
time-to-time we contract with other companies and individuals to help us
provide services. For example, we may host some of our Web sites on another
company's computers, hire technical consultants to maintain our Web-based
health tools, or work with companies to remove repetitive information from
customer lists, analyze data, provide marketing assistance, and provide
customer service. In addition, if you are a healthcare professional, we may
validate your licensure status and other information against available
databases that list licensed health care professionals. In order to perform
their jobs, these other companies may have limited access to some of the
personal information we maintain about our users. We require all such companies
personal information to the minimum necessary to perform their obligations, and
not to use the information they may access for purposes other than fulfilling
their responsibilities to us. We use our best efforts to limit the use of other
companies in areas where personally identifiable healthcare information may be
Promotional Offers: Sometimes we send offers to
selected groups of users on behalf of other businesses. When we do this, we do
not give that business your name and address. We provide a variety of
mechanisms for you to tell us you do not want to receive such promotional
Business Transfers: If we transfer a business unit
(such as a subsidiary) or an asset (such as a Web site) to another company, we
Legal Requirements: We may release account and
other personal information when we believe release is required to comply with
law. We may release personal health information, including information from a
medical record, if, in our judgment after review by an attorney, the release is
compelled by law or regulation, or if the release is necessary to prevent the
death or serious injury of an individual.
Consent: We may release personally
identifiable information to a third party in accordance with your consent,
subject to the purposes and limits that we disclose when we request your
share information with third parties, we ask that they agree in writing to
discover that a third party inadvertently disclosed personal information about
any of our users, we will take immediate action to prevent further occurrences.
Protection of Information
protect information that we have collected about you.
implemented technology and security policies, rules and other measures to
protect the personal data that we have under our control from unauthorized
access, improper use, alteration, unlawful or accidental destruction, and
accidental loss. We also protect your information by requiring that all our
employees and others who have access to or are associated with the processing
of your data respect your confidentiality.
security methods to determine the identity of its registered users, so that
appropriate rights and restrictions can be enforced for that user. Reliable
verification of user identity is called authentication. We use both passwords
and usernames to authenticate users. Users are responsible for maintaining
their own passwords.
Access to Information and
information we have about you, and how to choose what types of information you
may share with us.
Correction of Information We
Have About You
believe that registration information collected by our Web site(s) is in error,
you may edit your personal profile any time that you like. You can directly
edit your user profile on our Web site on which you initially registered.
Requests for deletion of your record may result in your removal from the
registry, but we may keep certain demographic information about you for product
improvement purposes. You may contact us and ask for the changes that you would
like to make.
are required to keep your information private, as a condition of their
employment with us. Only selected, authorized employees are permitted to access
with access to personally identifiable health information are required to
attend a confidentiality/privacy training class, and to sign a confidentiality
those who violate that policy are subject to disciplinary action, up to and
including termination of their employment and legal action.
Privacy Questions or Concerns
about One of Our Web Sites
privacy questions or concerns about one of our Web sites, please contact our
office at (908) 301-1995 or email firstname.lastname@example.org
date: January 1, 2012